Serbian tennis star Novak Djokovic has been unveiled as a global brand ambassador for Qatar Airways.

Djokovic, who won a gold medal at the 2024 Paris Olympics, commented 'It is my great pleasure and honour to partner with Qatar Airways, a company I admire... not just for its impeccable service to its customers and employees, but also because it recognises the importance of wellbeing and longevity which is a passion of mine. I believe that together we will be able to add more value and quality to the award-winning experience for the customers worldwide'.